7 "SHOCKING" PSYCHOLOGICAL FACTS | PSYCHOLOGICAL LAWS OF POWER

Hey Friends, an inter-state car wash company did an experiment. They got made 300 loyalty cards for their 300 random customers and distributed them to 300 people. These 300 were divided into 2 groups, First 150 people got cards with 8 circles in which it was told that when you get your car washed 8 times, you'll get a free car wash next time.

Other 150 people were also told the same thing, that you'll get the 9th car wash as free after you get your car washed 8 times. But there was a difference. They were given 10 circles instead of 8, in which 2 circles were already cut. The first one was for their car wash and the second was done as complementary.

They were being shown they have to get their car washed 10 times, to get a free wash, in which they have already got their car washed 2 times. So, 2 circles are already cut, and only 8 are left. Both had to get their car washed 8 times, but that second group comparatively performed well.

That means, more than double the people in the other 150 people group, got their car washed to get a free car wash. This experiment shows the power of progress.

What are The 7 Psychological Facts or Laws of Power in order?

Progress Principle
Social vs market norms
The Psychology of Expectation
The Psychology of Price
The Psychology of Being Social
The Psychology of Silence
The Psychology things now and doing new things

Now, Let's discuss these 7 types of power in psychology?

1. Progress Principle

We humans, love progress. As long as we keep seeing progress, we are motivated to take action. You must have seen on websites many times, that 2 steps are already completed, with 3 steps remaining. You've shown that you've already taken some steps. You're already progressing. You just have to do a few more things.

The authors of the 'Switch' book also ask us to use it. For example, to motivate someone, you show that they're progressing. If a woman has to motivate her husband to get slim, she can do something like that 'you're going gym, doing great work, you should reduce your sugar intake, to lose weight.

If a person motivates like this, by showing that he is doing progress, there are more chances that he'll do what you want him to do. If a mother has to persuade his kid to keep their house clean, she can say that 'you set a timer of 1 minute on your phone, Do as much cleaning as you can in a minute.

If she gets it done by her kids and encourages her that she did good work, and and and cleaned up a lot in a minute. That kid will be more motivated to keep the house clean. This is the first psychological fact, that I took from the 'Switch' book.

I'll share 6 more steps like this so that you do well in life and business. These psychological tricks are going to help a lot in making your life easier. Must read all tricks till the end. Let's come to the next trick, which is from 'Predictably Irrational', which is called

2. Social vs market norms

Imagine that you're going somewhere. You see that a person on the way is stopping you. His tire got punctured and asked you for help. Because he doesn't know how to repair punctured tires. But thankfully, you know all these things. Being a good person, you park the car on the side and help him. You tell him how to change a tire and help him in every way.

As soon as the car gets repaired, that man takes out his purse and gives you 20 rupees. And says, that is for your hard work.

How would feel at that time? Maximum people will feel insulting. Because you didn't help him for money. You were helping him as a good person. And 20 rupees are too much less. Maybe you get mad at that person.

Let me give you one more example. You went to your relative's home. They took care of you a lot. They gave you good food and everything and cared a lot about you. After that, you take out your purse, and give 100 rupees as a tip, that you gave good service, take these hundred rupees. Thank you so much!

Maybe you get into a fight and you won't be called back. Why? The author says that there are two types of norms. One is the market norm and the other one is the social norm. In the market norm, we work as per the market rate. And we work to get money in return.

On the other hand, we work sometimes but not for money, You must have seen websites where people answer by investing their time, In return, he doesn't get money but social status, that he is a knowledgeable person and helping a lot.

You shouldn't mix both norms. If you want to influence a person, use one method out of both. Don't try both, otherwise, the effect of both will get reduced. If you want to get a person to work according to the market pay him according to the market. Don't mix fraternity and pay less. Otherwise, the effect of both will get reduced.

Your relationship won't go well and your reputation will also be ruined. Keep the two separate. The author says an interesting thing, many times, the social norm can be more powerful than the market norm. People don't do much bigger things for money, just because of social norms and to help others, and to feel socially acceptable, they do great things. So, you can do this thing to influence people and get your work done. The next psychological trick is

3. The Psychology of Expectation

It might happen to you many times that you go to a store to buy clothes, and while you're choosing the clothes, then a salesman comes and says take this piece, it will suit you. It's new material. Try it once. It happened to me a lot of times. You might have experienced it too.

Why do they do it? They do so because when a person gets confused, and when another person says to him with confidence that it suits you, just purchase it, it'll definitely suit you. So, most of the time, when he tries that dress, he thinks that it will definitely suit him.

You might have seen that when your friend praises a movie or show too much, that it's really awesome, that expectations will help you to make it look better. Because we are primed that way. After thinking a little bit, you may feel that movie was not so good, or that cloth was not so good which I had purchased, but at least it helps you in decision making.

This is called building the 'Power of Expectations. My team member was telling me a story related to it. Once he went to Mumbai. In the market, He saw that many stall people had kept fake customers. And when a genuine person use to go there to buy something, fake customers used to praise that product knowingly.

That it's a really good and affordable thing! They used to build an expectation, and real customers were used to getting impressed to get the product. This thing is done on a big scale. The ads that you see, they build an expectation.

You don't know how much you will enjoy that product, they built such an expectation that if you buy this mobile, if you buy this cold drink, your life will set, and you'll lot of fun. This is called building the power of expectations. You too can use it for your cause, product, or increase the value of your talks. Next trick is

4. The Psychology of price

An experiment in Psychology was done in the US, in which people were getting cake tasted. First, people were getting a $15 cake tasted. When feedback was taken from them, they said that it was average. Then, people got a $55 cake tasted. Those same people extremely liked it. Many people were also ready to buy it. The strange thing was that both cakes were the same. Both were made with the same utensils, with the same ingredients, Both cakes were completely the same. The only texture was different.

The expensive cake had a thick texture, and that alone tricked people, Nothing else! It came to the fore that the more we make the price of one thing higher, the more people build expectations, that its quality would be higher but nothing doesn't happen like that. I also have noticed it many times.

I've seen branded things, for example, suppose belts of big brands, they are built of leather. There is no such a big difference in quality. It's made of leather. And the belts you see on the streets, these too are made of leather. There is no such a big difference But still, one thing that is of hundred rupees, the same is of 1000rs. with a brand tag.

Two things - the first is brand power and the other one is price power. Many times people think that when a thing costs higher, its quality would be higher which isn't necessarily true. So, you can use this trick too. The next psychological trick is related to friends.

5. The Psychology of Being Social

Recently, statistics of 1985 were compared with statistics of 2004 in a study. In which it was found that,

in 20 years, the quantity of those people has increased, who don't trust their friends. In 20 years, the friendship ratio was reduced to less than 30%. And this number is increasing gradually. This means people's friendship is decreasing. You can say, social media is a big reason behind it. No. before social media were quite different compared to today.

Nowadays, people have just 1 or 2 friends. Why is it a matter of concern? Due to this, mental illness in people, anxiety, and depression all these things are increasing. because people don't have friends to talk to openly. Due to this, you can say, people are visiting a psychiatrist. Because they don't have people to open up with. 'Social' book written by 'Mathew D Liberman', it has been told in that book too, that our brain is made to connect with others, to live in a social environment.

And if we isolate ourselves, it's not good for our brain and life. That's why have some quality friends. Tell me through comments, how many best friends do you have? If not, then no issue. We have a community, be a part of it. Comment below and start making friends together. No issue. The next psychological truth is 'About Getting the Truth'.

6. The Psychology of Silence

Many times, we have to listen to the truth from people, But sometimes, we can't hear. To tackle this, there's a simple trick, which can try most of the time. I've tried it many times and it works. Once, I doubted that my friend is lying to me. I said to him 'I think you're lying, speak the truth. I just said this and was staring at him with a serious face. I didn't say anything in between. He was getting uncomfortable and after a time, he had spoken the truth.

The trick is about, when you have to listen to the truth from someone, tell him that 'You're probably lying', push a little bit and be silent. As long as you can maintain the silence, and look at him, the more he'll feel guilty, feel bad and after a time, he might speak the truth. The next trick is quite simple, 'by Breaking the Routine'. You must have noticed this thing that, days after days pass on and we don't even know, that why the days are passing so fast. Psychology explains one of the reasons.

7. The Psychology of doing new things

It tells us that if we follow the same routine, again and again, our brain starts adapting it, and our perception of looking at the time starts being different. For example, it happens to me and you too must have experienced it. When you travel somewhere by breaking the routine, do something new, the whole day.

For example, if you took a flight or train, you'll be conscious of the whole day and how long the day was. When you travel somewhere, you know that I went there, then I did this and that, eat many things. When you note, you'll come to know, how many things you've done. But during normal days, the whole day passes, scrolling YouTube and watching the news and we don't get to know. The reason is that our brain adapts to routine.

Due to this, our perception of time becomes weird. The trick is, if you want to have a bigger perception of time so that you live your day well, try to do something new every day.

Recently, I had Post a blog, on 'How to Increase your Brainpower', in which I had told many different exercises to increase brain power. Told many games in which one game was this. If you want to read that blog post, and want to know about different games, That's it for now.

Thanks for reading.

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